Mosaic Music [Interview]
Toronto, ON – Mosaic Music. What do you know about that?
If you’ve been even remotely paying attention to the Canadian hip-hop scene lately, you probably know that they are 2009’s answer to the supergroup and a team that would likely beat yours in both lyricism and charm.
Mayhem Morearty, Adam Bomb, Navy Sealz and producer/manager Soze make up the squad that makes real hip-hop fans stand up. Their group debut release The Trifecta Project features a lead single from each artist, along with an obvious chemistry that matches the albums acclaimed feedback.
Check out what Mayhem, Bomb, Navy and Soze had to say.
HipHopCanada: Peace, Soze. The Mosaic Trifecta Project has been highly anticipated – what was the process in putting the album together?
Soze: Some of the tracks go back as far as five years old, others are 3 months old. At the end of the day we wanted to show what Mayhem Morearty, Adam Bomb and Navy Seals could do. We’ve spent the last three months really putting this together; we decided we’d just go big with everything we could and just push it.
HipHopCanada: What’s the Mosaic Music situation with E1 (formerly Koch)?
Soze: We have a full distribution deal. We wanted to build ourselves up before going forward with retail – I understand the importance of successful first week sales so we wanted to increase everyone’s fan base before going to retail. We have also been securing more financing so that when we do go to retail we have the resources to have the impact that we want. Shout-out to Jay Devonish and the whole E1 staff.
HipHopCanada: What are your favorite tracks on the album?
Soze: Everyday I have a new favorite track. The album is so strong front to back that it just depends on my mood. But today I’m feeling Mayhem – “Main Squeeze”, Adam Bomb – “Let Me Down Easy”, and Navy Seals & Magnum 357 – “I Know”.
HipHopCanada: You’ve been in this game for a minute, what personally defines success to you?
Soze: I’ll feel successful when we have a self-sufficient Canadian music industry that everyone that is serious about this game can eat off of. But then I’ll want more!
HipHopCanada: I hear that. What’s the next project you’re working on?
Soze: The next projects will be the full length albums from Mayhem, Adam & Navy via the E1 deal. But you never know we might hit y’all with some more heat in the meantime. I also run a DJ Servicing company company called On Blast Digital with Jay Devonish from E1and Click from The Stylus Group. So that’s a new but always ongoing project.
HipHopCanada: Hey Mayhem! Thanks for speaking with me. Some of the material from you on the Trifecta Project is older, how did you decide what to put out?
Mayhem Morearty: Yeah, as old as close to a decade. We had to decide which tracks weren’t as timeless as the rest of the music I have hidden away.
HipHopCanada: What’s your favorite track on The Trifecta Project?
Mayhem Morearty: Definitely “Runnin’ Scared” – Adam Bomb.
HipHopCanada: What’s one line from The Trifecta Project you feel represents you best?
Mayhem Morearty: “Honour and respect before dollars and cents.”
HipHopCanada: The “Main Squeeze” video is dope. How did that come about?
Mayhem Morearty: Thank-you. The song is almost a decade old and the video is about a year old. We wanted to be strategic about putting it out. Sharpshooter came up with the treatment and presented it to us – adding Quinn Maeback, who is another artist, adds a different light.
HipHopCanada: What will the next video from you we see?
Mayhem Morearty: “Ouch” will be the next video and trust HipHopCanada will be the first to know when it’s out.
HipHopCanada: One last question. You’ve had a case open last time we spoke, what is your current legal situation?
Mayhem Morearty: At one point I had four open cases, but now I’m case free on probation. I can fly anywhere. Promoters get at us!
HipHopCanada: Thanks, Mayhem!
Mayhem Morearty: Thanks, T.
HipHopCanada: Peace, Navy Sealz! You’re in a great spot right now – acclaimed solo mixtape, hot tracks on Trifecta Project. But you’ve been in the game for a minute.
Navy Sealz: It feels good to be where I’m at. The people have been all over both projects we’ve put out and we got a few more surprises coming.
HipHopCanada: You can tell me what they are. I won’t tell [Laughing].
Navy Sealz: [Laughing] We’re about to shoot a video with Styles P for “Back For More”, Adam’s about to shoot a video for “Fresh”. More music, more features. We’re grinding! We’ve got a great team and we know what we’re capable of.
HipHopCanada: When is the “Back For More” video coming out?
Navy Sealz: Early fall. Everybody needs to watch for the video. We are shooting it in both Styles P’s hood and here in Toronto.
HipHopCanada: Styles P is a big feature on the mixtape. How did that come about?
Navy Sealz: Styles P is one of my favorite rappers of all time and he’s also distributed by E1 so we holla’d at our label manager at E1 Jay Devonish. He killed his verse on that track -Shouts to Styles P and Jay Dev.
HipHopCanada: You speak about your son frequently in your music. How has being a father changed the way you emcee?
Navy Sealz: I don’t really think it has. If anything, it’s made me work harder and made me want to make my dreams come true. Everything I’ve ever spit on a track has been truth so I don’t hide that from my son.
HipHopCanada: My favorite track from you is “Out The Game” (featuring Obie), where you speak honestly about life in the streets. With so many street rappers in Canada, what separates you?
Navy Sealz: My heart. I’m real and you can hear it in my music.
HipHopCanada: Peace Adam. Congrats on the new solo venture.
Adam Bomb: Yeah, the Mosiac Music family took me in [Laughing]. It’s new for me, this is a way for me to challenge myself.
HipHopCanada: You’re known as being the punch-line emcee in the crew Empire. Now that you have a solo deal, how does that change your outlook as an emcee?
Adam Bomb: Before, I only had 16 bars to fill now I’ve got a whole song [Laughing]. All of Empire in the studio was crazy because we’d all provide different energy and vibes, now it’s just me. Empire is still my team though, I wish those guy nothing but success. It’s all love.
HipHopCanada: You’ve been behind some vulgar verses, for example, “I’ll Be Honest With You”. Running Scared shows a completely different side.
Adam Bomb: Yeah [Laughing]. That’s what I’m known for but I gotta switch it up – there are a few good women out there and they deserve the respect. I wanted to show their point of view.
HipHopCanada: I love that. There was a rumor that Drake threw in a diss to you on So Far Gone, what happened there?
Adam Bomb: Nah, he didn’t diss me. Let’s clear that up. There is a line in So Far Gone that was about his history with certain people in the city but that has nothin to do with me. I’ve only seen Drake once or twice in my life. That’s really what it is. I’m proud of him.
HipHopCanada: So there was no MySpace apology?
Adam Bomb: He hit me via MySpace just to let me know the line wasn’t about me. Shout-out to Drake. I wish more people were doing what he was doing.
Wriiten by Tara Muldoon for HipHopCanada