UMAC, The Urban Music Association of Canada, Presents The 2011 UrbFresh Urban Music Showcases during JunoFest [PSA]
Toronto, ON – In an unprecedented merger of talents and commitment, UMAC, The Urban Music Association of Canada, The Canadian Academy of Recording Arts and Sciences (CARAS) and The JUNO Award Urban Music Committees, have come together to fete the best and brightest from urban music in Canada during the 2011 JunoFest activities. As the JUNO Awards celebrate their 40th Anniversary in Toronto, UrbFresh will also honour urban music’s contribution to the Canadian and global music culture over that same period. More information after the jump.
“The Association couldn’t be happier! UMAC looks forward to growing UrbFresh’s stature, visibility & star power for years to come at JunoFest!”, stated UMAC President Will Strickland.
Featuring stellar performances from 2011 Rap, Reggae and R&B Soul nominees Karl Wolf, Eternia & MoSS, Silver, Tony Anthony, D-Sisive, Elaine Lil’ Bit Shepherd and more, UrbFresh will be hosted by the Cornerstones of Canadian Rap, Wes “Maestro” Williams and Michie Mee and is poised to be one of the most dynamic presentations during JunoFest.
The 2011 UrbFresh Urban Music Showcases happen on both Friday, March 25th and Saturday, March 26th at Toronto’s Hard Rock Café, 279 Yonge Street (at Yonge/Dundas Square). Doors open at 9pm. Tickets are $15 at the door or use your JunoFest Wristband ($30 each), which provides priority entry over both nights (subject to capacity).
For more information on JunoFest: http://www.junofest.ca
About The Organizations
UMAC, The Urban Music Association of Canada, is a member-driven, non-profit organization dedicated to building the domestic and international profile of Canadian urban music. As the lone music industry service provider for urban music in Canada & the work of Canadian urban artists, UMAC offers professional development services to help music industry workers succeed as cultural entrepreneurs.
For more information: http://www.umacunited.com
The Canadian Academy of Recording Arts and Sciences/L’académie canadienne des arts et des sciences de l’enregistrement (CARAS) is a not-for-profit organization created to preserve and enhance the Canadian music and recording industries and to contribute toward higher artistic and industry standards. The main focus of CARAS is the exploration and development of opportunities to showcase and promote Canadian artists and music through vehicles such as The JUNO Awards. For more information on the 40th Annual JUNO Awards or The Canadian Academy of Recording Arts and Sciences’ (CARAS) website please visit http://www.junoawards.ca or http://www.carasonline.ca.
For more information: http://www.carasonline.ca