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Factor – Don’t Give Up ft. Paranoid Castle & Jeans Boots [Video]

Saskatoon, SK – Saskatoon music producer Factor has just dropped new visuals for the single “Don’t Give Up” off of his upcoming concept album, Woke Up Alone. Fresh off announcing the album’s debut date (spoiler alert: it’s dropping on July 23), Factor brings us this eerily contemplative video with thought-provoking lyricism and as well as his signature experimental production. The video was directed by Georgie Gescha and features lyrics by Paranoid Castle’s Kirby Dominant as well as an adorable indie-rocking bad bitch from Saskatoon, Jeans Boots. Make sure to keep an eye out for Kirby Dominant–a Bay Area native– showing Canada some love by rocking a pair of maple leaf mittens from the Hudson’s Bay Company. Peep the video after the jump.

Factor – Don't Give Up ft. Paranoid Castle and Jeans Boots [Video]- HipHopCanada.com

http://youtu.be/7dE5e9VKQcs

Photography by Kaid Ashton

Twitter: @FactorMusic

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Sarah Jay

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Sarah Jay is HipHopCanada's Associate Editor in Chief. Sarah is based in Calgary and works as a freelance journalist and photographer. Sarah is also an A&R talent scout for the Universal Music Scouting Program, and runs a vintage store during the day. Sarah has juried the JUNO Awards, The Polaris Music Prize, and The Prism Prize. She has been fortunate enough to interview and photograph some of hip-hop's greatest influencers including Future, ScHoolboy Q, Ghostface Killah, Moka Only, Maestro Fresh Wes, Shad, Joey Bada$$, Mac Miller, and more. Follow Sarah on Twitter: @IHeartTART

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