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Factor – Don’t Give Up ft. Paranoid Castle & Jeans Boots [Video]

Saskatoon, SK – Saskatoon music producer Factor has just dropped new visuals for the single “Don’t Give Up” off of his upcoming concept album, Woke Up Alone. Fresh off announcing the album’s debut date (spoiler alert: it’s dropping on July 23), Factor brings us this eerily contemplative video with thought-provoking lyricism and as well as his signature experimental production. The video was directed by Georgie Gescha and features lyrics by Paranoid Castle’s Kirby Dominant as well as an adorable indie-rocking bad bitch from Saskatoon, Jeans Boots. Make sure to keep an eye out for Kirby Dominant–a Bay Area native– showing Canada some love by rocking a pair of maple leaf mittens from the Hudson’s Bay Company. Peep the video after the jump.

Factor – Don't Give Up ft. Paranoid Castle and Jeans Boots [Video]-

Photography by Kaid Ashton

Twitter: @FactorMusic

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Sarah Sussman is HipHopCanada's Associate Editor in Chief. Sarah is a born-and-raised Calgarian who works as a freelance writer, photographer, and A&R talent scout for Universal Music. During the day, she runs a vintage clothing boutique on 17th Avenue called Used House of Vintage. Sarah graduated from SAIT Polytechnic's journalism diploma program in 2013 and has been writing about Canadian hip-hop since 2012. Sarah has written for The Yellow Pages Group, The Weal, Where Calgary, Essential Calgary, and Our Alberta. Sarah started working with HipHopCanada in January 2013 as the Regional Prairies Editor. She has been fortunate enough to interview and photograph some of hip-hop's greatest influencers including Rich Homie Quan, Action Bronson, Smoke DZA, Future, MGK, Ghostface Killah, Moka Only, Maestro Fresh Wes, Shad, Joey Bada$$, Mac Miller, Maseo (De La Soul), Ali Shaheed Muhammad (A Tribe Called Quest), and more. Follow Sarah on Twitter: @IHeartTART

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