Drake & Kendrick Lamar steal the show at the 2013 BET Hip Hop Awards [News]
Toronto, ON – Since the BET Hip Hop Awards aren’t live – it was filmed in Atlanta on September 28 – it only makes sense that the list of winners is available before the actual broadcast (Oct. 15). In the age of social media it would be almost impossible to prevent the audience from sharing the results with a tweet or status update. Ultimately the televised show becomes more about the performances and the infamous cyphers, and perhaps also acceptance speeches.
Drake and Kendrick Lamar were the show’s big winners, taking home 5 awards a piece, but they were the center of attention for a completely different reason. Hip-hop strategists have been tirelessly debating Kendrick Lamar’s intentions since his controversial “Control” jab was released back in August. Few in the audience at the live show could have predicted he’d be waiting for the televised broadcast to really amp up the rhetoric. At the time Drake seemed more disappointed with halfheartedness of Kendrick’s chest thumping:
“That verse, he’s giving people moments,” said Drake in an interview shortly after “Control” was released. “That verse was a moment to talk about. He didn’t come in there on some wild, ‘I’m in New York, fuck everybody.’ I almost wish he had come in there on that shit because I kind of lost a little bit of respect for the sentiment of the verse.’ If it’s really ‘fuck everybody’ then it needs to be ‘fuck everybody.’ It can’t just be halfway.”
What’s most intriguing is figuring out the root of Kendrick’s distaste for Drizzy. Kendrick is highly respected in the hip-hop community, but so far he can’t compete with Drake when it comes to numbers. From album sales to songs charting to cost per show, there’s an apparent difference. good kid, m.A.A.d city was released almost a full year before Nothing Was The Same but NWTS will likely surpass it in sales before the year is out. Kendrick did 242,000 in sales for his first week while Drake kicked off at number one on the US Billboard 200 selling 658,000 copies.
Could this just be a case of jealousy? Unfortunately Drake has been attacked for being Canadian on several occasions so perhaps being out sold by a Canadian is just too big of a pill to swallow.
It remains to be seen how Drake will really respond, or not, to the lines aimed at him in Kendrick’s show stealing BET Cypher video. Drake didn’t attend the show but certainly left his mark on the night him. He walked away with 5 big awards including Best Hip Hop Video for “Started From The Bottom” and the People’s Champ award.