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Business As Usual – Plenty Money [Video]

Kitchener, ON – The Buiness As Usual duo (Tyma and Maximillian) recently dropped new visuals for their track “Plenty Money.” I can’t tell if DAU is making fun of all those dudes who verse about making excessive bank; or if they actually are those dudes rhyming about making excessive bank.

Either way, Tyma and Maximillian are hilarious. They’re not just tossing around bills and making it rain. They’re shoving Benjamins in the glove compartment of their BMW, and finding innovative ways to flaunt their stacks of papers. This is golden. The video was directed by Brandon Jason Frank (for Apex Films), and the track was produced by Maximillian. Check it out below.

Business As Usual – Plenty Money [Video]  - HipHopCanada.com

And if there’s one word that summarizes these visuals, it’s: do-rag. BAU brings back the do-rag and it’s the best thing ever. Because do-rags disappeared a while ago. And rap cats seem to have forgotten about the mastery that is an untied do-rag. So this makes my heart sing. If you’re feeling it, head over to iTunes to cop a download of the single. You know, for when you want to stand around in your tiny closet-of-an-apartment, and throw some bills around and pretend you’re a boss, or something. You will feel empowered. Trust.

And just in case you didn’t know it: Tyma and Maximillian are brothers. And they were born exactly two years apart, in the lovely land of Kitchener, Ontario. So they’re not twins, or anything. But admittedly they’re a pretty tight team. Because of their deeply-rooted bro-bond, they’ve been able to grow together and solidify a sound that is distinctly Business As Usual. They’ve been involved in the scene for nearly a decade now.

Word on the street is that the BAU team is looking to link up with some other artists for collaborations. So hit them up at dgmentgroup@gmail.com for more details.

Twitter: @bau_music | @Itsdimez | @TymaBAU

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Sarah Sussman is HipHopCanada's Associate Editor in Chief. Sarah is a born-and-raised Calgarian who works as a freelance writer, photographer, and A&R talent scout for Universal Music. During the day, she runs a vintage clothing boutique on 17th Avenue called Used House of Vintage. Sarah graduated from SAIT Polytechnic's journalism diploma program in 2013 and has been writing about Canadian hip-hop since 2012. Sarah has written for The Yellow Pages Group, The Weal, Where Calgary, Essential Calgary, and Our Alberta. Sarah started working with HipHopCanada in January 2013 as the Regional Prairies Editor. She has been fortunate enough to interview and photograph some of hip-hop's greatest influencers including Rich Homie Quan, Action Bronson, Smoke DZA, Future, MGK, Ghostface Killah, Moka Only, Maestro Fresh Wes, Shad, Joey Bada$$, Mac Miller, Maseo (De La Soul), Ali Shaheed Muhammad (A Tribe Called Quest), and more. Follow Sarah on Twitter: @IHeartTART

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