Bishop Brigante challenges Boi-1da, Kardinal Offishall, Rich Kidd & Snak the Ripper [News]
Toronto, ON – After a call out from Beatboxer Scott Jackson, Bishop Brigante is the latest Canadian hip-hop head to accept the ALS Ice Bucket Challenge. While the meme continues to gain traction on social media – and has raised millions for the ALS Association – Bishop is making sure Canadians know to donate to the Canadian branch directly. We caught up with him for his thoughts on getting involved:
“I actually didn’t know what the challenge was so I decided to research what all the fuss was about. I found it crazy that lots of videos were being made without providing any information on how to donate, or why people were taking the challenge in the first place. So, once Scott Jackson called me out, I wanted to do it correctly.”
The “Ice Bucket Challenge” raises both money and awareness for amyotrophic lateral sclerosis (ALS), commonly known as Lou Gehrig’s disease. According to ALS Canada: “ALS has no known cure or effective treatment yet. For every person diagnosed with ALS, a person living with ALS dies. Approximately 2,500 – 3,000 Canadians currently live with this fatal disease.”
And in the true spirit of the Ice Bucket challenge, Bishop has paid it forward by challenging Boi-1da, Kardinal Offishall, Rich Kidd and Snak The Ripper. They have 24 hours to complete the challenge. Check out Bishop’s video below. Donations can be made to ALS.ca/IceBucketChallenge.