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Paper Boy: Buddah Abusah discusses his new video & putting the spotlight on Hamilton

Hamilton, ON – Hamilton artist (and former Bo$ Clique member) Buddah Abusah recently released a brand mew Push Media directed video for “Paper Boy” (featuring Tu) off the spring released Buddah’s EP.

Produced by Donato Beats, “Paper Boy” is a two-sided track about both Buddah’s status as the “Paper Boy” amongst his circle of smokers, as well as about Buddah’s own personal paper chase.

Here’s how Buddah broke it down for us: “Everyone knows Buddah as a supporter of marijuana. A lot of people smoke blunts. My hippies do all the time, puling up with a Backwoods. See I never mind smoking them with my peoples, but I’ll never go and buy a Backwoods for myself naw. I’m a Paper Boy! ! I always was and I don’t think I’ll change that. Another meaning behind it is me going after the money. Chapters in my life are starting and it’s time to step it up. Boss up! ‘My paper rolled like the paper boy soon as I cop’ meaning my money rolled up like I do my papers… just a small double entendre I threw together.”

When it came to putting together the video, Buddah enlisted the help of Push Media’s Ken Kiriakopoulos to help him put the spotlight on Hamilton. Buddah’s been repping his city from day one but unfortunately it seems that anyone outside of Toronto in the GTA still gets lumped in with all the other Toronto artists.

The idea here was to show how Hamilton has its own vibe and it’s own feel. Most of that seems to be a rub-off of Buddah’s own hippy vibes, but the video definitely manages to showcase the playful, lower key feel of the city.

Here’s what Buddah told us about putting the video together: “I have been, for my past few visuals, filming in my city, Hamilton. I really try to show off Hamilton in ways the rest of my city has never seen before. That includes pre and post production, the way it’s shot using different angles, effects and throwing in new ways and risks I can take to push my limits. I had the homie at Push Media touch on this one as well which he did the shooting and editing in post. Love what was done because Hamilton never seen a vibe like this in our own city. I just want to set the bar with musical and visual production in Hamilton. “Paper Boy” is a fantastic example of it.”


Twitter: @BuddahAbusah

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Sarah Jay

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Sarah Jay is based in Calgary and works as a freelance journalist and photographer. Sarah is also a former A&R talent scout for the Universal Music Scouting Program, and runs a vintage store during the day. Sarah has juried the JUNO Awards, The Polaris Music Prize, and The Prism Prize. She has been fortunate enough to interview and photograph some of hip-hop's greatest influencers including Future, ScHoolboy Q, Ghostface Killah, Moka Only, Maestro Fresh Wes, Shad, Joey Bada$$, Mac Miller, and more. Follow Sarah on Twitter: @ThisIsSarahJay

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