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The Sorority (Photo: Bruno Descombes)
The Sorority at the 2018 Red Bull Music Festival (Photo: Bruno Destombes)

Articles & Reviews

Red Bell Music closes festival with Toronto hip-hop talent centre stage

Scott Storch, legendary producer, said it himself during his Red Bull Music Festival talk, “the world is watching, there’s so much talent coming out of Canada.”

Underscoring that statement, the 2018 Red Bull Music Festival in Toronto closed off with with a showcase of Toronto’s newest generation of MCs at Love Child Social House. On Thursday, Oct. 25, teenage prodigy Lil Berete, whose debut mixtape Icebreaker came out in September via XL Recordings imprint NEW GEN; rap quartet The Sorority, R&B songstress Ebhoni, rising hip-hop artist Yasmine and up-and-coming rapper Pilla B performed in front of a packed venue.

Infamously known as the “Screwface Capital” of Canada (dare I say, the world), it was refreshing to see a solid line-up of fans waiting to get into the venue to support these locals acts. It was even more refreshing to walk into a room packed with people who were totally turned into the performances – singing/rapping along, jumping, dancing, screaming, watching and not IG-ing.

Each of the performers delivered high-energy and interactive acts to a crowd that definitely appeared to be there for the same reason as the artists – to put on for Toronto.

Has this city unscrewed its face after all of these years?

Red Bull Music Festival closes with Toronto rap showcase

Yasmine (Photo: Maria Jose Govea)

Red Bull Music Festival closes with Toronto rap showcase

Pilla B (Photo: Maria Jose Govea)

Red Bull Music Festival closes with Toronto rap showcase

Ebhoni (Photo: Bruno Destombes)

Red Bull Music Festival closes with Toronto rap showcase

Lil Berete (Photo: Maria Jose Govea)

You can follow @RedBullMusic on Instagram.


Written by Maricel Joy Dicion for HipHopCanada

Maricel is the Managing Editor at HipHopCanada and the host of HipHopCanada's "The Narrative Of..." and "Unplugged" series. She focuses on sharing timely feature stories and thought-leadership content – the kind of stories that make you think, change and challenge perceptions, and provide valuable industry and culture-related information. Maricel covers select artist interviews, select music/video releases, events, as well as industry and culture trends and news. maricel@hiphopcanada [dot] com | @mariceldicion

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